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Social Media Marketing for eBay

This post will be focused on marketing and advertising techniques you can use with eBay selling. There are free methods as well as paid methods. Let's talk about both

Let's start with social media. If you have a long term plan you should create a brand name for your eBay business. And also you should have social media accounts for your brand name. Think big. Think about the future.

These are Should have Social media accounts for your Business

Facebook
Twitter
Google Plus
Tumblr
Pinterest

Now let's talk about Audience. This is the most important thing. No matter how good is your SEO, Your pricing, Your product quality if you choose the wrong audience you won't get a single sale. So think about it Do your research. Think like a buyer.

eCommerce is best for USA, UK audience. so when you create social media accounts do your marketing research and choose your audience wisely. I live in Srilanka. So I use a VPN when I do Social media Marketing. Personally, I use Windscribe. You can use any VPN or VPS.



Target Premium customers. They can be converted to repeated buyers if you do your part correctly. and Repeated buyers are the key to your success.

Also, learn about what time of the day is best to do your marketing. According to Statistics, Saturday Morning is best for Online Marketing. Always think like a Buyer. See your item in buyers eyes. if you do this right you'll see the increase in your item's views, impressions and most importantly watchers. These are the people who really interested in our product.

If you see you have so many watchers for your item. You can reduce the price by 5% and eBay will email your watchers saying you have given 5% discount. This is the best way to convert your watchers to buyers.

 Learn about your audience and start targeted audience marketing. This is the best way to gather more buyers around your store.

Also, you can start Paid marketing strategies like Facebook advertising. This is also a part of targeted audience marketing.

If you are willing to invest more money in your eCommerce business you can use eBay promoted listing.
https://pls.ebay.com/plsweb/plwelcome

even though it cost you money there is a Psychological effect if you use Bold titles and subtitles

Now let's talk about eBay store subscriptions.


Here you can Compare Stores and Find the best Store that's right for you
https://www.ebay.com/sub/subscriptions

Initially, you can use $7.95/mo Starter Store Subscription. You can see more details from below link
https://pages.ebay.com/seller-center/run-your-store/subscriptions-and-fees.html

I'm not going to compare every package here. You can find a comparison from above links and choose what is best for you.

Remember to always ask yourself what is your future target as an eBay seller. If you want to become a Top-rated seller. Make sure to plan everything in the beginning and getting an eBay Store from the beginning is a good start. This is not compulsory. You can always do this later.


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